Context:

The career Publishing House is the Austrian state of the art platform for successfull decision making with reference to education and employment. It was established as a university start-up to enable career decisions in 1989, successfully edited yearly since then.

Action:

Development of a Strategic Brand Equity Launch platform for successfull decision making services. Establishment of a roll-out plan for the germanic speaking countries in central europe. Implementation through Guides, Studies, Web-platform, Events, Services

Result:

Decision Making at milestones, Staging of Moments of Truth, Employer Branding